GLENDALE COMMUNITY COLLEGE

MARKETING

This curriculum is designed for students who need the marketing basics and are planning beginning careers in marketing, advertising, retailing, and sales.
Students interested in pursuing a Bachelor's degree, should meet with an academic and/or transfer counselor to discuss transfer requirements.
To explore major-related career information, click on the Career Profile link to find out what you can REALLY do with your degree.
 
PREREQUISITE COURSES REQUIRED COURSES FOR CERTIFICATE UNITS

ACCTG 105 for ACCTG 106		 ACCTG 101 or
ACCTG 105 & 106 or ACCTG 110		 Financial Accounting
Introductory Accounting I & II
Basic Accounting		 5 or
2.5 + 2.5
or 4
  BUSAD 101 Introduction to Business 3
CABOT 105 or eligibility for ENGL 101
CABOT 102 and one of the following:
1. eligibility for ENGL 120 or the equivalent.
2. eligibility for ESL 151 or the equivalent.		 BUSAD 106 or
CABOT 105		 Written Business Communications
Introduction to Office Correspondence 		3 or
3
  BUSAD 162 Principles of Marketing 3
  BUSAD 164 Retail Selling 3
  BUSAD 166 Advertising 3


CABOT 200 and 208 or equivalent (may be taken concurrently)		 CS/IS 100 or
CS/IS 101 or
CABOT 260

 Computer Concepts
Introduction to Computer & Information Systems
Beginning Microsoft Office Applications

 3 or
5 or
4
  RECOMMENDED ELECTIVE COURSES
  BUSAD 136

 Money Management 3

  BUSAD 152 or
SPCH 100 or
SPCH 111		 Management Communications-Oral
Interpersonal Communication
Public Speaking for Non-Native Speakers		 3 or
3 or
3
CABOT 200 and 208 or equivalent (may be taken concurrently) CABOT 280 Microsoft PowerPoint 3
   TOTAL UNITS REQUIRED 25-28
Substitutions for some of the above courses may be made with department approval.
NOTE: ADDITIONAL COURSEWORK MIGHT BE REQUIRED IF PREREQUISITES ARE NOT MET.  SEE A COUNSELOR TO PREPARE A STUDENT EDUCATIONAL PLAN.
August 2008 GCC CATALOG 2008-2009

Important Notice: In the event of a discrepancy between the information presented above and the online and/or print versions of the GCC Catalog, please contact a counselor or the office of Admissions and Records.