101 INTRODUCTION TO MASS COMMUNICATIONS
(Also listed as Journalism 101)
Mass Communications 101 is an introductory course exploring the history, institutions, and social impact of mass communication media, including print, photography, recordings, film, television, computers, and the role of advertising and public relations. The course is taught from a perspective of theories of persuasion, the symbolic power of images, and the relationship between information and knowledge. Special attention is given to the impact of these media on how we live and believe as individuals and as a society. Lecture 3 hours.
Recommended preparation: Eligibility for English 101.
Transfer credit: CSU, UC, USC (CAN JOUR 4) 120 INTRODUCTION TO PUBLIC RELATIONS
Mass Communications 120 is a practical guide to effective public relations, its history and its relationship with the media. The course is designed for persons who wish to make public relations a career, untrained persons who are currently or plan to be involved in publicity activities, and for journalism majors or minors who wish to enhance their studies. Lecture 3 hours.
Transfer credit: CSU
Some courses not offered during the current semester may be taken for Independent Study or are offered as student interest demands. Please contact the Language Arts Division for more information.